NEED A NEW Hyundai? Just ask Alexa.

This week, the Korean automaker announced it will start working with Amazon to sell some of its vehicles on the gargantuan ecommerce site. The Hyundais purchased on Amazon will not, in fact, come in a very big box, but buyers will have the choice of having their new car delivered or picking it up at a local dealership. Sales will begin in 2024, and other brands will likely hop onto Amazon after Hyundai’s first steps.

It’s the latest move in the increasing Amazonification of car buying. Online car sales are a big, though perhaps natural, progression of the always-on online marketplace. While it’s becoming increasingly common to buy EVs online, the practice of buying a new car on the web really picked up steam during the pandemic, when some companies offered the option of having the car delivered right to your door soon after you clicked the Buy button. Now, having vehicles available on one of the biggest ecommerce websites is likely to make the prospect of one-click shopping even more enticing. Just know that Jeff Bezos probably won’t let you haggle.